Founded as a California Benefit Corporation, Trove was birthed by individuals who strongly believe that sustainability is the only way forward for retail. We’re driven by that mission, one that helps our brand partners succeed and the world thrive.
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Trove is led by CEO Andy Ruben, whose experience in retail, consumer products, strategy and sustainability spans more than two decades. He served as Walmart’s first-ever chief sustainability officer and led the retailer’s e-commerce strategy, private brand and omnichannel initiatives prior to founding Trove.
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Gayle brings over 2 decades of global general management, marketing, and commercial experience spanning consumer goods, payments, ecommerce and digital marketing. Prior to Trove, she was Managing Director for Google Play’s global prepaid card business and payments partnerships - a multi-billion dollar business operating in 35 global markets. Previously, Gayle spent 15 years at L’Oreal, most notably leading L’Oreal’s UK & Ireland business to market beating growth.
